Artemide is a world leading Italian manufacture of some of the worlds most recognised lighting products. Latitude worked with the Australian office to design a comprehensive online catalogue and framework to support local sales, marketing and brand reach. Using our extensive knowledge and experience in the architectural specifiers market our challenge was both technical and product driven. Our aim was to create a user friendly online catalogue that would make navigation through their extensive product range easier for the architects, interior designers and home owners.
The result of the new online environment was an increase in visitation, specification of product in direct reference to the website and long term establishment of the brand in Australian market.